Awakon Federal CU - Gaylord Branch
Services Provided: Strategic Site Study, Site negotiation and acquisition, Retail Design and Team Build construction.
Completed: May, 2014
Job Cost: $1,126,219
Building Size: 3,968 sq. ft.
Location: New Branch - Gaylord, MI
Description: The client was looking to expand their branch network and had a very large charter to choose from (Northernmost eight counties of lower MI). We helped them analyze a number of markets at a high level, choose a particular market (Gaylord) and then focus on the important variables that would affect the performance of the new branch. We provided due diligence on the site including associated surveys, title work, environmental and geotechnical evaluations and helped them navigate a tough negotiation with the owner of the larger development.
We created a new prototype design that Awakon will be able to use as a basis for future branches and that will help them build a consistent brand across all of their branches. The solution included member touch points, layout, finishes, merchandising, graphics inside as well as exterior signage. their members are very happy and the branch is ramping up quickly in a new market for Awakon.