• Knowledge of market on a demographic level
• Consideration of demand generators – current and planned
• Identification of consumer’s traffic patterns
• Identification of competition
• Take location prejudice out of site selection
• The ability to look back and see why we succeeded or failed
• What should a site cost in the market

• Increase revenues and profitability with healthcare retail strategy and business plan
• Provide hospital specific diagnosis coding analysis to support financial pro forma and product buy plan
• Improve customer satisfaction and patient outcomes with system wide (IP and OP) integration of healthcare product sales
• Identify cultural readiness and execute necessary strategies to ensure successful implementation

• Provide advanced sales training focused on navigating healthcare organizations, retail marketing, managing patient and clinical relationships and appropriate use of clinical products
• Reduce time and expense with established marketing plans, staffing and management recommendations and recruitment, technical resources and operating manuals

• Demographic, competition & product based analysis vs. workflow
• Layout of customer touch points
• Type of touch points – concierge, kiosks etc.
• Complete environment- casework, finishes, lighting, furniture, way-finding & merchandising signage
• Typically 10-50% increase in revenues/profits